Viralogy’s 2009 Year in Review (and 9 Lessons for Startups)

I can’t believe 2009 is about over. Throughout the year we have truly been on an exciting journey with the startup life, fighting many obstacles, staying flexible, and remaining passionate about making an impact on the web.
Since product conceptualization, Viralogy is now one years old, and I’d like to share with our loyal community the [...]

Boosting Sales Through Cross-Promotion

Image by zoomar
The thing I love about social media is its flexibility. Unfortunately, it’s very easy to pidgeon-hole it into one category or another. In many ways, social media is the ultimate interactive customer service platform, competing with e-mail support and call centers. But social media doesn’t have to *just* be an avenue for customer [...]

All I Want for Christmas is Twitter Metrics

Okay. I also want a 62″ plasma TV, a top-notch DSLR and maybe a nice pair of sound isolating headphones. But right now we’re talking about Twitter metrics, damn it. Social networks like Twitter and Facebook are great for targeting and growing your audience, but the available tools just aren’t up to par yet. Followers? [...]

Prioritizing Tasks for Social Media Productivity and Success

Work prioritization is the age-old battle between procrastination and productivity. From water cooler conversations to 200-slide PowerPoint presentations, there are hundreds of hourly events that ruin productivity offline. However, they’re nothing compared to the potential pitfalls online. From email to Facebook, there are thousands upon thousands of ways to kill your productivity online. The Social [...]