Viralogy

When Customer A visitors your eCommerce store, they more or less see exactly the same things as when Customer B, C, and D visits your site. Along the same lines, unless Customer A, B, C, and D knows exactly what they are looking for, they are likely to (A) click on what interests them immediately [...]

Whether you want to embrace it or not, Facebook and social media is becoming more and more a part of our daily lives. From how we communicate with others to how we market our products, social media is finding its way into many facets of our daily lives. Among them is the way the we [...]

You’re an ecommerce director for a medium-sized ecommerce store that uses the Magento platform. You use Adwords, social media, and SEO to drive traffic to your store, and are now looking to increase your sales conversions and turn visitors into shoppers.
An effective recommendation engine is by far the best way to increase sales conversions. [...]