Comments on: The Danger of Crowdsourcing Content (Pt. 2) http://viralogy.com/blog/social-media-tactics/the-danger-of-crowdsourcing-content-pt-2/ Best Practices & Conversion Strategies in Social Commerce Fri, 10 Feb 2012 12:14:58 +0000 http://wordpress.org/?v=2.7.1 hourly 1 By: Jaremy Rich http://viralogy.com/blog/social-media-tactics/the-danger-of-crowdsourcing-content-pt-2/comment-page-1/#comment-7291 Jaremy Rich Fri, 23 Oct 2009 22:07:20 +0000 http://viralogy.com/blog/?p=1502#comment-7291 Yvonne, I think this is a very intriguing idea, and you seem to be taking a great approach. You're eliminating (for the most part) the issue of spec work, and though there's no real attribution, the payment takes care of that particular issue. In addition, you have a neat idea. Success is just creativity + execution + timing. Many outsourcing companies focus on the execution part of it, but I love that you're taking aim for the creativity issue and doing it the right way. Yvonne,

I think this is a very intriguing idea, and you seem to be taking a great approach. You’re eliminating (for the most part) the issue of spec work, and though there’s no real attribution, the payment takes care of that particular issue.

In addition, you have a neat idea. Success is just creativity + execution + timing. Many outsourcing companies focus on the execution part of it, but I love that you’re taking aim for the creativity issue and doing it the right way.

]]> By: Jaremy Rich http://viralogy.com/blog/social-media-tactics/the-danger-of-crowdsourcing-content-pt-2/comment-page-1/#comment-7282 Jaremy Rich Fri, 23 Oct 2009 18:48:46 +0000 http://viralogy.com/blog/?p=1502#comment-7282 That's definitely true. However, the availability of crowdsourced design does also take away from talented designers (who lose work to those searching on sites like Crowdspring). That’s definitely true. However, the availability of crowdsourced design does also take away from talented designers (who lose work to those searching on sites like Crowdspring).

]]> By: Yvonne http://viralogy.com/blog/social-media-tactics/the-danger-of-crowdsourcing-content-pt-2/comment-page-1/#comment-7226 Yvonne Thu, 22 Oct 2009 06:54:22 +0000 http://viralogy.com/blog/?p=1502#comment-7226 Hi Jaremy. I tend to agree with you - it does seem like taking advantage of brilliant minds. The time they spend putting together a fully fledged design is time they are taking away from their business. There are those who say the designers are determining the risk Vs reward scenario and it's only those who decide to take the risk who join in, but it just doesn't feel right. You might be interested to know how I do it. I crowdsource ideas. So a client goes to our website by 4pm any day (australian time) and puts their business challenge or brief into our form. Then we put a team of brainstormers on it and the client gets the ideas by 10am the next morning. There are 2 components to this: a) the team of brainstormers I use actually get paid. b) I often put the business challenge into a Google docs spreadsheet and invite my extensive twitter network to contribute ideas if they're interested in the challenge. We get many more ideas from the brainstormers who are paid BUT I've recently heard that you get more free-flowing ideas if your team is NOT paid to brainstorm. That the ideas are more organic.. and not 'I'm being paid for my time, I'll just put any old idea in here to get the money'. Either way - we're having great success doing it our way, which is to celebrate and nurture the brainstormers by paying them and paying them well ! ($100 /hr aust). Would love to hear your thoughts. http://www.ideasculture.com. Hi Jaremy. I tend to agree with you - it does seem like taking advantage of brilliant minds. The time they spend putting together a fully fledged design is time they are taking away from their business. There are those who say the designers are determining the risk Vs reward scenario and it’s only those who decide to take the risk who join in, but it just doesn’t feel right.

You might be interested to know how I do it. I crowdsource ideas. So a client goes to our website by 4pm any day (australian time) and puts their business challenge or brief into our form. Then we put a team of brainstormers on it and the client gets the ideas by 10am the next morning.

There are 2 components to this:

a) the team of brainstormers I use actually get paid.
b) I often put the business challenge into a Google docs spreadsheet and invite my extensive twitter network to contribute ideas if they’re interested in the challenge.

We get many more ideas from the brainstormers who are paid BUT I’ve recently heard that you get more free-flowing ideas if your team is NOT paid to brainstorm. That the ideas are more organic.. and not ‘I’m being paid for my time, I’ll just put any old idea in here to get the money’.

Either way - we’re having great success doing it our way, which is to celebrate and nurture the brainstormers by paying them and paying them well ! ($100 /hr aust).

Would love to hear your thoughts.

http://www.ideasculture.com.

]]> By: John Bardos - JetSetCitizen http://viralogy.com/blog/social-media-tactics/the-danger-of-crowdsourcing-content-pt-2/comment-page-1/#comment-7223 John Bardos - JetSetCitizen Thu, 22 Oct 2009 04:41:11 +0000 http://viralogy.com/blog/?p=1502#comment-7223 I think a lot of the argument against crowdsourcing comes from talented designers. Crowdsourcing is not likely to be superior to an experienced, reliable and talented designer that understands your business and needs. The problem is that most outsourced workers are not particularly talented. Of course, they all think they are but the reality is that most people are pretty average or worse. Crowdsourcing is likely to yield superior results compared to a relatively inexperienced designer, but a great designer is definitely worth the money. I have been outsourcing for about 5 years now, and I find it amazing how little people want to work all over the world. I don't think there is an unemployment problem, I think there is a talent shortage. Crowdsourcing eliminates many of the headaches of trying to hire and manage people. I think a lot of the argument against crowdsourcing comes from talented designers. Crowdsourcing is not likely to be superior to an experienced, reliable and talented designer that understands your business and needs.

The problem is that most outsourced workers are not particularly talented. Of course, they all think they are but the reality is that most people are pretty average or worse.

Crowdsourcing is likely to yield superior results compared to a relatively inexperienced designer, but a great designer is definitely worth the money.

I have been outsourcing for about 5 years now, and I find it amazing how little people want to work all over the world. I don’t think there is an unemployment problem, I think there is a talent shortage. Crowdsourcing eliminates many of the headaches of trying to hire and manage people.

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